Are you in a Boring and All-the-Same Industry? Your Content Doesn't Have to Be.

You’re a contestant on a Content Marketing Game Show and you see three marked doors. Behind each door is a content marketing position.

Is your dream job behind one of these doors? Let’s see.

Your content doesn't have to be as boring as your industry

Door No. 1: Apple!
Door No. 2: ABC Accounting!
Door No. 3: ACE Realty!

With Door No. 1, you get to tell customer stories about the Apple Watch, iPhone, and Apple TV.
With Door No. 2, you create content about forensic accounting – a topic that’s boring and complex for most.
With Door No. 3, you create content marketing for a service that’s undifferentiated.

If we poll 100 people, more than 95 would choose Door No. 1. The reason is that Door 2 & 3 do not have qualities that can capture your interest or inspire your imaginations but sky is the limit when it comes to Door No. 1: Apple!

However, what might not be interesting or inspiring for 95% of the people will server an essential need for customers in the right situation. While forensic accounting may bore most people, it serves an essential need for customers in the right situation. ProsConnected.com's AI uses different marketing tactics to create content for Boring, Complex and Undifferentiated services. It knows that if there is a customer need for your product or service then the boredom is relative.

Get a Free Website along with a Marketing Automation that works.

Automated Marketing Solution
Social Media Marketing & SEO

START NOW

Comments

Things to Do Before Going on Vacation

Most of the world sets goals and makes resolutions all the time, however, very few percents of people actually stick to those resolutions. While it’s entirely possible that many people are being unrealistic with their goals, the number one thing you need to do before going on a vacation is to write down your achievements and goals. Doing this will set you up to be productive and enables you to go into your vacation with a clear direction and positive attitude. Part of setting realistic goals and priorities is reflecting on what you’ve accomplished in the past. Here are few good questions to ask yourself: How many accounts did you manage? How much in sales volume did you secure? Did you reduce cost? How many clients did you interact with? Did you surpass a quota? Did you manage a team? If so, how many team members did you manage? Did you work with any notable clients or vendors? Did you secure a...

11 Things Smart People Don't Say

Opinions expressed by Entrepreneur contributors are their own. There are some things you simply never want to say at work. These phrases carry special power: they have an uncanny ability to make you look bad even when the words are true. Worst of all, there’s no taking them back once they slip out. I’m not talking about shocking slips of the tongue, off-color jokes, or politically incorrect faux pas. These aren’t the only ways to make yourself look bad. Often it’s the subtle remarks -- the ones that paint us as incompetent and unconfident -- that do the most damage. No matter how talented you are or what you’ve accomplished, there are certain phrases that instantly change the way people see you and can forever cast you in a negative light. These phrases are so loaded with negative implications that they undermine careers in short order. Related: How to Blow Your Boss' Mind How many of these career killers have you heard around the offi...

The Large Magellanic Cloud comes alive in a 240 megapixel image

Ciel Austral is a team of five very enthusiastic amateur French astronomers, Jean Claude Canonne, Philippe Bernhard, Didier Chaplain, Nicolas Outters, and Laurent Bourgon, who own and operate their own telescope in northern Chile. The 14400×14200 image was stitched together from nearly 4,000 separate images that required 1,060 hours (6.3 weeks) of exposures shot from July 2017 to January 2019. It took two computers eight days to stitch together the photos, and a further two months to process the 620 gigabytes of data. If you could warp yourself to the Magellanic Cloud, it wouldn't look like the dreamy, painterly image pictured above. Much of the image is made up of false colors that show the different elements present in the image. Different colors represent hydrogen, sulfur and oxygen III, emphasizing the cloud-like high-density gas nebulae in a way that a standard visible light image can't. The image shows the birth and death of stars and the aftermath, including super...

ProsConnected.com

Search This Blog